Using Article Directories Sensibly

People who are involved in article marketing can read this and discover there is a great resource available right here to help them submit to article sites and reap the benefits of the additional exposure. Of course, there are right ways and wrong ways to do anything and this post looks at these and how you can benefit from article submission sites even in these days of strict SEO limitations placed on all link building strategies by Google.

The first thing you need to understand is that you can't go blasting out tons of spun articles full of links to you money sites any more. You will ultimately end up doing more harm to your site as a result because it will get caught up in the algo for getting too many low quality links and be penalized in the serps. Obviously this is something you want to avoid at all costs.

There is a smarter way to work and make the best use of article directories and submission sites and you can take one or both of two options.

1. Write quality content and submit single articles with a single link back to you money site to quality article sites and make sure there are no duplicates anywhere. Make sure the article is highly relevant to the site you are linking to and don't use the exact keyword anchor that you are trying to rank for. Make it look natural and don't do too many of them, varying the anchor and including some naked urls in the mix and you will be ok.

2. Carry on with spun garbage but don't point any of the links to your money site. Instead, create a set of second tier sites that are fairly decent quality and highly relevant that link to your main site. Then use article directory submissions to link to these tier 2 sites. That way you pass the link juice through them to the main site. Second tier sites act like a buffer for any serp penalties that are handed out for unusual linking, while still passing the link power through themselves to pass higher authority, quality links to your main site.

Either method is workable, although the second one can actually bring better ranking results as your main site is protected from any low quality links. How you decide to play it is of course up to you, but this post is really just a primer to give you options that you may have thought no longer existed for this kind of search engine optimnization practice.